Deterrence Works, Propaganda Fails in Ukraine (So Far)

by | Mar 19, 2022

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Deterrence works. Russia’s nukes are the only thing keeping the US from full-out war in Ukraine only six months after retreating from Afghanistan. So far, the unprecedented propaganda effort by the Ukraine and its helpers in the American mass media to drag the US and NATO directly into the fight has failed. But this struggle — for your mind space — is not over.

To understand what follows, you have to wipe away a lot of bullshit being slung your way. Putin is not insane, not a madman. He is carrying out a rational political-military strategy in Ukraine, seizing Russian-speaking territory such as Donbas, demilitarizing by force the eastern Ukraine, and most of all creating a physical buffer zone between himself and NATO. That zone may end at the Dnieper River with a loop around Odessa, or it may end at the Polish border, depending on how smoothly things go on the ground and on what level of “stay away” message Putin wishes to send to NATO. Putin is not making the first moves toward some greater conquest. All the bad takes saying “if we don’t stop Putin now, he’ll invade Moldova/Estonia/Poland/all Europe just like Hitler” ignores the part about the German military in WWII having some 18 million men under arms. The Russian army today has 1.3 million, the best of which are going to be in Ukraine for awhile.

Every war has its “is the juice worth the squeeze” question. In other words, is what you can realistically hope to achieve worth the cost of getting it? For Putin, that means solving his border problem at the cost of maybe a few thousand men killed and wounded and another dollop of weak sanctions. He understood the needs of Europe meant sanctions would never harm sales of the fossil fuels which make up most Russian exports. But no Paypal for you, comrade! Putin could also look to history and see how decades of sanctions have not changed much in Cuba, Venezuela, Iraq, Iran, and North Korea.

Putin most importantly also knew US/NATO would not fight him on the ground for fear of starting a nuclear war. That is exactly what nukes are for, and is the history of the Cold War in a sentence. I have nukes and that allows me to do certain things any way I want because they stay below the threshold of risking atomic war. This is why the US could destroy Quaddafi and Saddam (no nukes to deter) and why the US will never attack North Korea (nukes.) Being a nuclear superpower makes things easier; the US can fight all over Central America and the Middle East, and Russia in the ‘Stans, and none of that is important enough to consider using nukes to stop.

Putin knows that. Biden knows that, as does NATO. Ukraine, however, is still thinking it can change the game.

Ukraine knew on Day One no one was coming to its rescue, and its leaders know they don’t have enough men or weapons to defeat the Russians on their own. Their only hope to remain a unified nation (it is easy to imagine a divided Ukraine, Western Zone and Eastern (Russian) Zone as the end game) is outside help. A no-fly zone, some air strikes to blunt Russian advances. Something, anything.

That’s why every knucklehead in America right now is being blitzed with Ukrainian propaganda, and your brother-in-law is ready to head to Europe with his never-cleaned hunting rifle. The goal is to change public opinion such that a weak guy like Joe Biden starts to doubt himself. Ukrainian lobbyists from K Street take influential Senators to lunch, knowing they’ll return to their offices to find thousands of constituent emails demanding the US “do something.” The goal of Ukrainian propaganda is to get Biden to take that Pentagon meeting laying out options for some limited bombing, or to listen to those analysts saying the US could set up a small no-fly zone on Ukraine’s western edge to show the Russians we mean business. Drop in some Special Forces. Something, anything. The goal of the propaganda is to get Biden to sign off on something (hopefully) small enough that it falls below the threshold of provoking a nuclear response. Is it necessary to say that is a very risky and delicate tasking?

The bad news is Ukrainian propaganda is working. A non-partisan 74 percent of Americans say NATO should impose a no-fly zone in Ukraine. And we are just getting started. We’ve had the hero phase with the non-existent Ghost of Kiev and the not surrendering but they surrendered brave Ukrainians, alongside the grandmas and supermodels with guns. We’ve had the Russians are going to kill us all phase, with the faux threat of invasion to the west and the faux scare the Russians were going to create a Chernobyl-like nuclear accident by shelling a power plant. We are currently moving into the not verifiable atrocities phase, where “reports” will claim the Russians are killing children, or using rape as a weapon, or targeting hospitals. Alongside it all is beef cake talk about Zelensky, the likes we haven’t seen since before the cancelations of Andrew Cuomo and Michael Avenatti. The fact-checking mania of Covid is history as America media removes all the filters on pro-Ukrainian content.

The quality of the propaganda is not important (any pile of scrap metal on snowy ground is breaking news of another Russian helo shot down, even if the metal has “Acme Junk Pile” written on it.) The quantity is important, the attempt to overwhelm American mindspace to the point where logic is shoved into the back corner. There is a growing cottage industry of “experts” explaining how to can go to war without going to THAT kind of war. Dissenting voices are few, and are often labeled as “Putin lovers,” with progressives and Late Night hurling homophobic slurs at them like high school kids.

It is not like America does not know how to step away from a fight which isn’t ours when we want to. Crimea, Chechnya, Rwanda, Hungary ’56, Czechoslovakia ’68, Afghanistan ’79, even to a certain extent in Syria 2016.

There are two battles now playing out over Ukraine. The one on the ground, and the one on your social media seeking to drag America into the mud. Only six months after the sad ending in Afghanistan, it is stunning to watch America again contemplate going to war for some abstract purpose far removed from our own core interests. And this time, with the risk of a nuclear exchange to remind us of our mistake, not just an inglorious departure from Kabul.

Reprinted with permission from WeMeantWell.com.

Author

  • Peter van Buren

    Peter Van Buren spent a year in Iraq as a State Department Foreign Service Officer serving as Team Leader for two Provincial Reconstruction Teams (PRTs). Now in Washington, he writes about Iraq and the Middle East at his blog, We Meant Well.